About the Brand
IremGold is a handcrafted jewelry brand on Etsy, specializing in moissanite engagement rings, earrings and fine jewelry. Known for elegant designs and ethical sourcing, the brand serves customers across the US, UK and Europe.
The Challenge
Listings buried beyond page 5 for core keywords, weak tags and thin descriptions, low conversion from views to favourites.
Our Solution
- Keyword mapping for 120+ listings using Etsy search data
- Rewritten titles, tags, attributes and SEO-rich descriptions
- Photography guidelines and A/B tested thumbnails
- Review acquisition workflow and Etsy Ads optimisation
214% increase in organic Etsy visits
Top-3 rankings for 40+ high-intent keywords
Conversion rate up from 1.1% to 2.9%
Screens from the build
