Kaleda Ayurveda — SEO Growth Case Study

Project Information

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About the Brand

Kaleda Ayurveda is a holistic wellness brand rooted in traditional Ayurvedic science. The brand offers authentic herbal supplements, wellness programs, and educational content focused on restoring balance through nature.

With a growing eCommerce platform and blog, Kaleda Ayurveda aims to become the trusted voice of Ayurveda in modern health and lifestyle.

Project Goal

Kaleda Ayurveda partnered with BrandJunction.Online to strengthen its organic visibility and drive qualified traffic to its website through strategic SEO.

The primary goals were:

  • Rank top-performing Ayurvedic and wellness keywords on Google’s first page.

  • Increase organic traffic and click-through rates (CTR) for target pages.

  • Optimize technical SEO, on-page structure, and content authority.

  • Establish Kaleda Ayurveda as an educational leader in holistic wellness through blogs and keyword-based articles.

Our Work

BrandJunction.Online implemented a 6-month SEO roadmap focused on technical performance, content optimization, and keyword growth.

🔍 Keyword Research & Mapping

  • Identified high-intent Ayurvedic keywords with a balance of search volume and competition.

  • Mapped keywords to specific product and blog URLs to ensure targeted visibility.

  • Example focus areas: Ayurvedic diet, dosha quiz, sleep remedies, and detox cleanse.

🧠 On-Page SEO Optimization

  • Optimized meta titles, descriptions, and headings (H1–H3) for maximum keyword relevance.

  • Improved internal linking structure for stronger topical authority.

  • Added schema markup for products, FAQs, and articles to improve SERP appearance.

⚙️ Technical SEO & Speed Optimization

  • Improved Core Web Vitals (LCP, FID, CLS) to achieve faster load times.

  • Compressed large media files and implemented CDN for global reach.

  • Fixed crawl issues and optimized XML sitemaps and robots.txt.

✍️ Content Strategy & Blog Growth

  • Published SEO-rich educational blogs targeting long-tail Ayurvedic keywords.

  • Created interactive content like Dosha Quizzes and Lifestyle Guides.

  • Used storytelling to blend Ayurveda’s authenticity with modern health trends.

📊 Performance Tracking & Analytics

  • Integrated Google Search Console, GA4, and Meta Pixel.

  • Monitored keyword ranking trends, organic clicks, and CTR weekly.

  • Visualized performance improvements through ranking and traffic dashboards.

Keyword Performance Snapshot

The chart below (fictional data visualization) shows significant ranking and traffic improvements across the top-performing keywords:

SEO Performance Snapshot

Overview of key keyword rankings and traffic changes.

KeywordCurrent RankPrevious RankRank ChangeMonthly Clicks
safed musli#3#8+51,250
medohar guggul#6#15+9980
konch beej online#1#3+23,500
musli safed powder#1#1±0800
white musli benefits#4#12+8720
chandraprabha vati#9#25+16450

Outcome

Through a data-driven SEO strategy, BrandJunction.Online transformed Kaleda Ayurveda’s online presence from a niche wellness brand into a search authority in Ayurveda and holistic health.

Kaleda Ayurveda now enjoys consistent traffic growth, keyword dominance, and a trusted digital footprint across wellness categories — a true blend of ancient wisdom and modern SEO science.

Client Feedback

“The SEO strategy from BrandJunction.Online helped us reach audiences genuinely searching for Ayurvedic solutions. Our traffic and sales both increased, and we’re now ranking in the top 5 for most of our key categories. The reports and content quality were exceptional.”
— Team Kaleda Ayurveda

Increase organic traffic and click-through rates (CTR) for target pages.

Optimize technical SEO, on-page structure, and content authority.

Establish Kaleda Ayurveda as an educational leader in holistic wellness through blogs

Unlocking IT potential with BrandJunction

We provide proactive IT care that goes beyond fixing issues — our approach focuses on optimizing system performance, reducing downtime, and ensuring your technology works seamlessly.

Low Domain Visibility in Ayurveda Niche

Kaleda was competing against high-authority health brands, making keyword ranking difficult.

Project Solution

Focused on content depth and E-E-A-T (Experience, Expertise, Authority, Trust) — adding medically reviewed blogs and expert bios to boost authority.

BrandJunction excels in crafting high-performance digital solutions — combining creative design, SEO expertise, and conversion-driven strategy to build fast, scalable, and visually engaging websites that deliver real business growth.

Frequently asked question

Brand Junction is a global IT and  digital marketing and Company delivering creative, data-driven solutions for brands across the USA, UK, India, Asia, and Africa.

We specialize in Application and website development, SEO, social media marketing, Performance Marketing , Ecommerce optimization such as Etsy, EBay, Alibaba etc. Google Ads, branding, and content creation, helping businesses grow their online presence and achieve measurable results.

Yes. We manage global campaigns for clients in the United States, United Kingdom, India, Africa, and Asia, with region-specific targeting, language localization, and ad optimization for each market.

Our team builds high-performing websites and applications using leading technologies such as Shopify, WordPress, Laravel, React, .NET, Android, and iOS — ensuring mobile-friendly, fast, secure, and SEO-optimized digital experiences tailored for global audiences.

BrandJunction offers 4 months of free maintenance — including bug fixes, updates, and performance checks. After that, we charge a minimal maintenance fee based on project scope and requirements.

 
 
 

Preview Of Our Work